Email Marketing

  • Killer email content

    Avoid the trash folder with killer email content

    We’ve already given you tips on how to get your emails opened with effective subject lines, but what happens next?…

  • Creating eye-catching email templates in MailChimp

    When it comes to email marketing, platforms such as MailChimp, AWeber, and ActiveCampaign are real lifesavers. These platforms take a…

  • Email list segmentation

    Why You Should Do Things by Halves in Email Marketing

    Doing things by halves probably isn’t the first strategy that comes to mind when you think of successful marketing. It conjures…

  • Sending welcome emails

    The Importance of the Welcome Email

    You never get a second chance to make a first impression, so it’s important that you make it a good…

  • Spam - Why you shouldn't buy email lists

    Why you shouldn’t buy an email list

    You want to send your marketing emails out to as many people as possible so that you can generate more…

  • Tips for building your mailing list

    How to build your email marketing database

    If you want your email marketing to be effective, then you need to build a good list of people or…

  • How to get your emails read

    How to write a subject line that will get your email read

    When you send an email, only a percentage of the people on your mailing list will open the email, not…