Author archive for Madeleine Helme

  • What does your business card say about you?

    What does your business card say about you?

    Although a lot of our communications have moved online in the 21st century, face-to-face networking still plays an important part…

  • Spam - Why you shouldn't buy email lists

    Why you shouldn’t buy an email list

    You want to send your marketing emails out to as many people as possible so that you can generate more…

  • Tips for building your mailing list

    How to build your email marketing database

    If you want your email marketing to be effective, then you need to build a good list of people or…

  • How to build an online presence

    6 ways to build an online presence for your business

    We live in a digital world, and your business (no matter how small!) needs to be a part of it.…

  • Online customer reviews for business

    Why your business needs online customer reviews

    Recommendations from real people are a powerful influence on consumers’ buying habits. Traditionally, these recommendations came from our friends, family…

  • Building a free wordpress website

    How to build a WordPress website or blog free of charge

    Websites are vital for businesses of all sizes and from any industry. Yet, many small businesses still do not have…

  • quote

    “Don’t judge each day by the harvest you reap but by the seeds that you plant.”

    – Robert Louis Stevenson

  • quote

    “The man who stops advertising to save money is like the man who stops the clock to save time.”

    – Thomas Jefferson

  • LinkedIn for B2B marketing

    Why LinkedIn is an essential B2B marketing tool

    When it comes to social media for business-to-business marketing, LinkedIn should be your go-to channel. If you offer a B2B…

  • Using Google Adwords

    Getting to grips with Google Adwords

    Getting on the front page of Google can be a real challenge, since hundreds of millions of websites are all…